Live First-Party Intelligence
Know Your Customers.
Driver Insights.
Driver Insights gives dealerships visibility into the entire household—not just the vehicle in front of them. Discover acquisition, conquest, insurance, and service opportunities using live first-party customer intelligence.
From Unknown to Actionable
Transform a single customer interaction into a complete household profile.
Step 01
Verify Insurance
Customer insurance is verified securely through CheckMy Driver.
Step 02
Uncover Intelligence
Driver Insights reveals the entire household garage and policies.
Step 03
Identify Opportunities
Dealership departments receive targeted, actionable prospects.
Step 04
Generate Revenue
Close more sales, acquire inventory, and drive service growth.
The Intelligence Dashboard
Most dealerships only know the vehicle sitting in front of them. We reveal the entire household garage, insurance relationships, drivers, and ownership opportunities that already exist within your customer base.
- Household Vehicles & Driver Profiles
- Insurance Carrier Information
- Acquisition & Conquest Opportunities
- Service & Insurance Revenue Prospects
Driver Insights Dashboard
Household Vehicles
4
+2 Unknown to Dealer
Insurance Carrier
State Farm
Renewal in 45 days
Identified Opportunities
High-Equity Acquisition
2019 Ford F-150
Service Conquest
2021 Honda CR-V
New Driver in Household
16 years old
Don't Risk Your Business by Assuming Your Driver is Covered
Vehicle Acquisition
Find vehicles before competitors. Identify additional household vehicles, creating new opportunities.
- Trade-in opportunities
- Vehicles approaching replacement cycles
Conquest Sales
Expand beyond the vehicle in front of you. Identify all of the vehicles in the household with competing brands.
- Lease conquest opportunities
- Household expansion campaigns
Insurance Revenue
Leverage insurance intelligence to create additional revenue streams. Reveal current carriers, coverages, and renewal dates.
- In-house insurance agencies
- F&I protection product sales
Fixed Operations
Turn unknown household vehicles into fixed operations revenue. Identify out-of-warranty and competing brand vehicles.
- Service conquest campaigns
- Recall and tire programs
Why Driver Insights
100%
First-Party Data
No purchased lists — ever
4
Revenue Departments
Sales, acquisition, service, insurance
- Increased return on marketing spend
- Better retention across all departments
Designed For
- Auto Groups
- Franchise Dealerships
- Independent Dealers
- Dealer Insurance Agencies
The Opportunities Already Exist.
Now You Can See Them
Turn hidden household data into measurable dealership growth. Stop guessing and start knowing.